Volvo Pocket Guide 2003
In 2002, Volvo Cars celebrated its 75th anniversary in a variety of ways, including a big party in Times Square, New York, and the competition of the world’s toughest sailing race – the Volvo Ocean Race. The next generation Sports Utility Vehicle, the Volvo XC90, has received a number of coveted awards. The entire year’s production quota was soon filled. We have therefore increased the production target for 2003 from 50,000 to 60,000 Volvo XC90s. At the Paris Motor Show, the wraps were pulled off the Volvo S60 R and Volvo V70 R.
America’s JD Power ranked Volvo as the best European car available in the US in terms of product quality.
Sales in 2002 dipped somewhat, primarily owing to the tougher competition in North America, while Volvo’s market share increased in Europe. Our profitability has continued to show a positive trend.
Volvo Cars is the Center of Excellence for Ford Motor Company’s safety-related work, and is the Center of Excellence for telematics within the Premier Automotive Group (PAG). In 2003, we will work hard to reach our two long-term goals to be number one in terms of customer satisfaction and by progressing further towards our long-term target of selling 600,000 cars.
Get pdf Volvo Pocket Guide 2003
